💬 Discussion: Brand Loyalty
Due
Oct 6, 2019 by
11:59pm
Points
20
Submitting
a discussion post
Available
until Dec 15, 2019 at 11:59pm
This assignment was locked Dec 15, 2019 at 11:59pm.
Watch the following video on brand loyalty:
VIDEO
Brand loyalty is the degree to which consumers are satisfied and are committed to further purchases.
Click here to view this brand loyalty infographic from USC.
Links to an external site.
What is a brand or product that you are loyal to? Describe the product/brand and why you remain a loyal customer.
Hit "reply" and type in your answer in 200-300 words. Respond to at least one other person's post with a comment or question. This discussion is worth 20 points. 10 points for your initial post and 10 points for your response post.
1570431540
10/06/2019
11:59pm
Rubric
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Discussion Rubric
Criteria
Ratings
Pts
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Discussion Board Posts
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threshold:
20
to >10.0 pts
Full Marks
Both the initial post and the response to a classmate are completed.
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10
to >0.0 pts
Partial Marks
One post is completed. The second post (response post or original post) is missing.
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0
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No Marks
Posts are incomplete.
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20 pts
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threshold:
5 pts
5
to >0 pts
Full Marks
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No Marks
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5 pts
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Total Points:
20
out of 20
Rubric
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Title
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Title
Criteria
Ratings
Pts
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Description of criterion
threshold:
5 pts
5
to >0 pts
Full Marks
blank
0
to >0 pts
No Marks
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5 pts
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Description of criterion
threshold:
5 pts
5
to >0 pts
Full Marks
blank
0
to >0 pts
No Marks
blank_2
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5 pts
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Total Points:
5
out of 5
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