The first thing to keep in mind with the best press release distribution service is that the release is spelled correctly. The better written it is, the more likely it will be published. Editors are more likely to use something that requires little rework than one that needs to be rewritten and called in to verify accurate information. Therefore, your post must inform the reader who, what, when and where.
Begin the first sentence of the piece the event is about and then in that sentence what they are doing. For example, you could write: Jane Smith will show her art collection on Saturday night at 7 pm. So now you have described who and what. The following paragraphs can describe Jane, who she is, and why her collection is valuable enough to display.
The last paragraph will end by answering the four questions. It will say where the event will take place and when. For example, you could say: The Smith Show will be at the Garden Inn on June 3 at 7 pm. Then of course you have to give the information on how they can buy tickets and a number they can call.
Distributing these is something else entirely, however since email has entered the scene it helps speed it up. If you send releases on a regular basis, you must set up a. It would be nice to have one hard copy and one on the computer.
To set up the archive, you will need to search for all the documents that are in your local area and obtain the contact's name and email address. This may require a few phone calls. You can check it both online and in the yellow pages. Find everyone who is local to add to your list. You may also find that local TV stations have a place for you to add releases, so do some research on who will accept them online. You can send 200 and only 10 will use them, so the more you can add to the list the better.
If you can find a way to establish a working relationship with any of these publishers, you could increase your chances of getting your article published. Otherwise, the best way to print something is to write it right. Be concise; don't add anything extra in these releases. Publishers are not looking for writers; they usually have everything they need. But most editors will use a well-written release if they have the space for it.
So once you've built your list, add it to your email contact list. Put these names in a group in your contacts so that you can quickly open them. You don't want to go through your list every time you submit one of these, so group them together now while putting it all together.
After that, perseverance is needed. Start the promotion at least one month in advance. See who publishes the release. Three weeks before sending it back to those who didn't print it. Watch and wait to see who uses it, then submit it again. Sometimes an editor just doesn't have the space to put it. Online that is not as common as in local newspapers. Over time, you will find out who is most likely to print your press release and who you have the favor with. Those are the ones who need to make sure they stay informed of all your events.